Thursday, March 3, 2011

Ah, the world of databases....

Can't live with them, can't live without them. But we all know that our ability to effectively manage the constellation of constituents: clients, donors, volunteers, and staff that comprise our nonprofit's universe, is at the mercy of the database we've chosen and our skills in using it.

This month we have the opportunity to learn more about selecting databases and one in particular, Salesforce. Technology consultant, Andy Wolber, will be leading two webinars on March 10 as part of the NorthSky Professional Development series: www.northskynonprofitnetwork.org

Salesforce is a database we have experience with at NorthSky, having launched it here last fall. It's growing in popularity with nonprofits throughout the country; it's very robust, handling an array of organizational needs -- from marketing and sales, to project management and evaluation. While we don't engage in fundraising here, its fundraising capabilities also appear strong. We've only begun to dig into all of its capabilities but we are excited about the possibilities of having an integrated technology approach that links our website, email marketing and evaluation system together. We'll be launching our new website this Spring so watch for that.

Join us on March 10 to learn more about databases including Salesforce. Anyone else using Salesforce? Anything to share?

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